JCI Kowloon is proud to announce our continued participation in the JC Cup 2026 World Championships, an international youth football tournament that transcends the boundaries of sport. Since the Asia Pacific Games began in 2023, JCI Kowloon has been honoured to send a representative team each year, and this September, we will once again dispatch a squad of Hong Kong’s finest U11 boys and girls to Aichi Prefecture, Japan, to compete on the world stage.

The JC Cup is more than a football tournament. It is a movement dedicated to cultivating rich hearts and mental strength in the next generation. With the theme “Create Value Beyond Winning,” the programme teaches young athletes that there are values more important than victory—cooperation, solidarity, mutual understanding, and the grace to praise opponents even in defeat. Over two days, our Hong Kong representatives will compete against international teams, including past participants such as Paris Saint-Germain, Rayo Vallecano, and professional J.League youth sides like Nagoya Grampus, alongside teams from across the Asia Pacific region.

Beyond the pitch, the experience is equally transformative. The tournament organisers arrange cultural exchanges and visits to historical sites, allowing our young players to forge friendships with peers from Taiwan, Mongolia, Thailand, Japan, and beyond. These interactions broaden their horizons and foster genuine international goodwill.

The impact endures long after the final whistle. Following previous year’s tournament, one Hong Kong representative was selected for the Team Hong Kong Training Camp —a testament to how the JC Cup ignites ambition and expands young athletes’ vision for their own potential.

For JCI Kowloon, the JC Cup represents the power of international collaboration and the privilege of participating in a world-class sporting event that shapes the leaders of tomorrow. We invite you to support our team as they carry the Hong Kong spirit to Japan, learning lessons on the pitch that will last a lifetime.